CE/CX

WE GET RIGHT TO YOUR CUSTOMER’S HEART

OUR SERVICES

We bring together the brand experience (BX) and the customer experience (CX) to close the gap between data and decisions.

AUDIENCE
PLANNING

We love the nitty-gritty. So we dig deep to help you define your audience through custom addressable segmentation, augmenting your existing segmentation or creating high-value audiences and universe sizing.

BUSINESS
AUDITING

We help you understand the current health of your brand, get a clear view of the competitive landscape and see how your category is evolving in order to define a clear business trajectory.

CX
RESEARCH

Using a full suite of quantitative and qualitative research methods, we get to the heart of who your customers are, how they think, what they want and what they’re experiencing across your category today.

JOURNEY
MAPPING

Insight is valuable, but direction and actionability are even better. So we use best-in-class tools to synthesize, simplify and visualize the customer experience at every stage to identify opportunities for growth.

CX STRATEGY &
CONSULTING

To bridge insights to action, we work with you and your stakeholders to workshop, refine and prioritize recommendations using principles from design thinking so you can confidently decide where to invest next.

MEET CE/CX

GET TO KNOW our team of brand experience pros.

JOSH HULING​
DIRECTOR, CX STRATEGY​

KARI SHIMMEL​
CHIEF EXECUTIVE OFFICER​

AL BENOIT​
MANAGING DIRECTOR, MEDIA​​

MOHAMAD HAMEED​
GROUP DIRECTOR OF ANALYTICS​

CRISTINA CECCHETTI​
ACCOUNT DIRECTOR​

PIERRE FUGER​
DIRECTOR, DIGITAL PRODUCTION​​

DALE COONS​
DIRECTOR, MEDIA RESEARCH​

How can we help?

Whether you’re ready to work together or just want to know more, reach out. We love talking shop.

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Detroit
2000 Brush St.
Suite 601
Detroit, MI
48226

Los Angeles
1840 Century Park East
16th Floor
Los Angeles, CA
90067

New York
110 East 25th St.
New York, NY
10010

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